We’re seeking a Senior SEO Specialist to lead and scale organic search growth across high-traffic, multi-market websites. This is a hands-on senior position for an expert with end-to-end SEO expertise—covering developer-level technical implementation, content strategy, digital PR and backlink acquisition, and in-depth performance reporting.
Responsibilities
- Own and execute the full SEO roadmap: technical SEO, on-page optimization, and
off-site SEO.
- Lead deep technical SEO audits and independently diagnose issues related to crawling,
indexing, rendering, Core Web Vitals, site speed, and mobile optimization.
- Work directly with developers on SEO implementations, including schema, hreflang,
canonicals, redirects, URL structures, and JavaScript SEO.
- Define keyword strategy, search intent mapping, metadata frameworks, and internal
linking at scale. - Drive off-site SEO through high-quality PR backlinks, outreach, and authority building
- Identify SEO opportunities tied to product launches, seasonal peaks, and new content
initiatives. - Monitor Google algorithm updates and proactively adapt SEO strategy.
- Ensure SEO best practices are embedded into new pages, templates, and features before
launch.
Reporting & Stakeholder Management
- Own tracking and analysis of SEO performance using data from Search Console,
analytics platforms, and third-party tools. - Build clear SEO reports and dashboards focused on rankings, traffic, conversions, and
Revenue impact. - Present insights, wins, risks, and priorities to marketing, product, and leadership teams.
- Translate complex SEO topics into clear, actionable recommendations
Tools & Skills
- Google Search Console (advanced usage)
- Google Analytics / GA4
- SEMrush or Ahrefs
- Screaming Frog or Sitebulb
- Excel / Google Sheets (strong analytical skills)
- CMS platforms such as Magento, Shopify or WordPress
- Basic understanding of HTML, CSS, and JavaScript from an SEO perspective
Experience & Profile
- Bachelor’s degree in marketing or related field with a minimum of 6 years of hands-on,
core SEO experience - Strong experience managing SEO for large or multi-market websites (this is a
must-have) - Proficiency in English, and Arabic Language is a plus
- Proven ability to drive organic growth with a commercial and conversion-focused
mindset - Confident communicator with solid presentation and documentation skills
Expectations:
- 50-100% YoY growth in organic impressions across priority categories and markets
70%+ YoY increase in organic revenue driven by the channel. - Measurable improvement in top-10 and top-3 keyword positions for commercial,
high-intent queries. - Reduction in recurring technical SEO issues and improved Core Web Vitals across key
templates. - SEO embedded into product launches, seasonal campaigns, and roadmap planning